A clear plan and implementation changes everything

Strategy, planning, and implementation are the pillars of The CEO Retreat, The 90 Day CEO Planner, and The CEO Collective^®

Meet the Team

AMBER KINNEY
OPERATIONS, TEAM, & LEADERSHIP

Amber works with business owners to help them build the foundations and focus they need so they can do what they want to do in business and in life.

She has over 10 years experience in playing a critical role in scaling well-known online businesses from startup to multiple seven figures. Amber has a rich business background working for well-known brands, giving her a unique perspective on operations, marketing, and building efficient, effective teams. Based outside of Phoenix, Arizona, Amber is the mom of two busy kids, three adorable dogs, and is married to David.

LANE CLARK
CUSTOMER EXPERIENCE, BOUNDARIES & MINDSET

Lane has a Master’s in Social Work and has worked extensively with business owners and helping professionals all over the world to create accountability and customer experience excellence. Her genius is where SOPs meet sanity-keeping, in order to support heart-centered business owners deliver to to their clients and customers.

When she’s not at her desk connecting with clients and their communities, Lane can be found traveling the world, running after her children, and reading books with a hot cup of Earl Grey tea.

Mackenzie started out working with Racheal’s team as the inbox wrangler, but her role has evolved over the past two years quite a bit.

As the Client Concierge, Mackenzie has her hand in many aspects of the business, which allows her to use her wide array of professional skills, from content writing to client communications.

When she’s not assisting Racheal in running her business, Mackenzie enjoys writing and performing music in Richmond, Virginia, rummaging through antique malls and thrift stores, and taking her dog on long walks around the neighborhood.

AMBER KINNEY
OPERATIONS, TEAM, & LEADERSHIP

Amber works with business owners to help them build the foundations and focus they need so they can do what they want to do in business and in life.

She has over 10 years experience in playing a critical role in scaling well-known online businesses from startup to multiple seven figures. Amber has a rich business background working for well-known brands, giving her a unique perspective on operations, marketing, and building efficient, effective teams. Based outside of Phoenix, Arizona, Amber is the mom of two busy kids, three adorable dogs, and is married to David.

ERICA COURDAE
DIVERSITY, EQUITY, & INCLUSION

Erica Courdae has dedicated her life to expanding how others interact with the world through powerful conversations. As an entrepreneur + certified coach, her work is frequently focused on diversity, equity, and inclusion (DEI), imperfect allyship, and imposter syndrome.

Inside The CEO Collective, Erica facilitates open conversations around challenging topics, encouraging our members to imperfectly step into values-based leadership with integrity and intention.

LANE CLARK
CUSTOMER EXPERIENCE, BOUNDARIES & MINDSET

Lane has a Master’s in Social Work and has worked extensively with business owners and helping professionals all over the world to create accountability and customer experience excellence. Her genius is where SOPs meet sanity-keeping, in order to support heart-centered business owners deliver to to their clients and customers.

When she’s not at her desk connecting with clients and their communities, Lane can be found traveling the world, running after her children, and reading books with a hot cup of Earl Grey tea.

SHANNON SIRIANO GREENWOOD
COMMUNITY & CONNECTIONS

Shannon Siriano Greenwood is the Founder and CEO of the Rebelle brand, offering a boutique conference experience (Rebelle Con), an in-person membership community (Rebelle Community), and podcast (Rule Breaker by Rebelle) that reaches millennial and Gen X professional women ready for more.

When she’s not rebelling against the status quo, she’s building community and leveraging connections with brands around the world.

SHAWN FINK
MENTOR & PROGRAM COORDINATOR

Shawn Fink is a leadership coach for women who want to grow their authority, take up more space and serve more deeply.

She is the founder of The Brave Yes Show, a podcast that explores the leaps women make to live more aligned, courageous lives. She is the former founder of The Abundant Mama Project and is a mom of twin teenage girls, Jadyn and Liana. She has been writing, creating community and designing programs online for 15 years. She loves coffee, mornings, spiritual practices and dishing on well-being rituals.

The CEO Collective® Founder Racheal Cook, MBA

The CEO Collective® Founder Racheal Cook, MBA

In the 12 years of my entrepreneurial journey, I’ve run a multiple-6-figure business while raising 3 kids aged 10 and under, and retiring my husband to become a stay-at-home dad — all while working less than 25 hours a week.

But it wasn’t always this way…

After earning my MBA in Entrepreneurship, winning the National Small Business Institute Competition, and working for several years consulting with small businesses and tech start-ups, I hit BURNOUT. (The all caps kind.)

10 panic attacks in 10 weeks. Adrenal fatigue from years of working 75-hour weeks, eating on the go, and taking zero care of myself.

Since that breakdown/breakthrough, I’ve dramatically re-designed every aspect of my business based on my own definition of success {where creating a meaningful life is just as important as creating a meaningful living}.

And I’ve helped thousands of clients across a huge range of industries create this kind of secure, sustainable success for themselves — without wasting another dime on “magic formula” programs or courses.

Now, we’re on a mission to guide even more savvy, soulful, smart women CEOs (like you?) as they uncomplicate their businesses AND grow sustainably, so they can work less and live more.

…and have MORE than just financial freedom…

Freedom to run your business your way with clients you adore. Freedom to make memories and enjoy every moment with your family + friends.

Freedom to take precious care of yourself, 100% guilt-free.

Our Values